Sydney-Based Earthie Shares Why They Use Permaset Aqua, and How They Strive to be a Truly Sustainable Brand
The fashion industry is one of the major industries with the largest negative impact on our environment today. Fast fashion has resulted in more products and bigger profits, but it has also caused worrying levels of water pollution, created tons of textile waste, and uses toxic chemicals to achieve different fabric prints and finishes.
One of the few clothing brands that are turning away from this negative production cycle and trying to create a more sustainable and environment-friendly business is Earthie. Earthie is a Sydney-based brand driven by a passion not just for sustainable fashion, but sustainability in all aspects of business. In a recent article, Earthie shared how our Permaset Aqua range of inks plays into their mission, and the many ways the brand is taking a stand for sustainability.
Sustainability In Every Aspect
Earthie’s choice to become a sustainable brand is apparent not only in their products, but in just about every aspect of their business. They analyse every aspect to consider their environmental and ethical impact, taking a more holistic approach to running a sustainable business. Here are some of the ways the brand is achieving their goal of becoming more sustainable:
- All their sourced garments are certified by the Fair Wear Foundation – The Fair Wear Foundation is a non-profit organisation that works with brands, manufacturers and governments to create a more ethical garment industry. They ensure that those working in the garment production industry are supported, empowered and given all the rights of safe and fair employment. This means that brands like Earthie won’t compromise value for the sake of sourcing cheaper items or labour, and every single garment they create is ethically-made.
- All of Earthie’s garments are made with 100% organic cotton, with Global Organic Textile Standard (GOTS) certification. This certification means that Earthie’s products are made of cotton that has been produced following environmentally and socially responsible practices from start to finish. Plus– nothing feels quite as nice as pure organic cotton!
- Their postage bags and swing tags are also friendlier to the environment – When thinking of sustainability, Earthie didn’t stop at just their products. They also thought about how their products are presented and delivered. They partnered with The Better Packaging Co. to package their products in 100% biodegradable and compostable postage bags. They also created their swing tags out of 100% post-consumer recycled cardboard.
- They support environmental foundations – With each shirt sold Earthie donates $1 to either Sea Shepherd Australia or the Australian Conservation Foundation, organisations that are working to create a better future for the planet.
Permaset: The Best Choice for Sustainable Printing
Of course, in order to create their amazing prints Earthie uses the best inks for sustainable printing: Permaset Aqua. These water-based screen printing inks are formulated free from harmful ozone-depleting chemicals such as CFCs or HCFCs. They’re also free from aromatic hydrocarbons, volatile solvents, PVC resin or pthalate plasticiser. When cleaning them off, there’s no need to use chemical solvents, just water. They’re so safe that you can use them to print on underwear, swimwear and even baby clothes.
Their eco-friendliness are by no means the only thing that’s great about these inks. Water-based as they are, they are still able to deliver impeccable colour and coverage, with a soft feel that makes for ultra comfortable printed garments. If like Earthie you’re thinking of making your printing business more sustainable, Permaset Aqua is the best choice for you.
Experiencing a dry spell in t-shirt design ideas lately? In t-shirt design as with most other creatively-inclined pursuits, these dry spells are bound to happen. During these times design ideas and inspiration are at an all time low, and when you do come up with anything there’s often something not quite right about it.
Fortunately there is a way to get out of this rut, and that’s by turning to fast, simple and reliable design ideas. These design ideas are easy to achieve yet are tried-and-tested to be attractive and popular with a lot of customers. Even if you’ve got little to no creative juices at the moment, by working on these simple designs you can slowly get those juices flowing again.
So without further ado, here are 5 simple t-shirt design ideas you can turn to when design inspiration is running low:
Vintage is a go-to design idea that many t-shirt printers turn to because not only is it fast and easy, it’s immensely popular. Just about everyone owns a vintage-looking tee, as its style is timeless and unique at the same time.
A vintage design can be achieved through vintage lettering, which is often quite special and artistic (think old world circus signs). The text can be anything you wish, so long as you’ve got that beautiful vintage lettering work down and give it that faded, used look when printing. When going for vintage designs it’s best to go for complementary colours or colours that are opposite each other on the colour wheel. You could also use pastel colours for your text as these colours already have that faded look to them. Use organic cotton tees and water-based fabric printing inks so you get that soft, worn in feel.
Statement tees are all time classics. Their prints often reflect popular culture, but they can also be timeless sayings. They’re quite simple to make– all you need is a statement, be it a word, a phrase, a quote, a line from a song, even a little joke– and print in in big bold letters on your shirt. Statement tees are one of the simplest kind of shirts to make, as they usually just require one or two solid colours.
3. Geometric Prints
Big, bold and striking, geometric prints are another fast and easy go-to t-shirt design. Geometric prints can be as simple or complex as you want, and can be colourful or as simple yet striking as black and white.
Geometric prints combine a number of shapes and/or lines to create a unique shape or pattern. You’ll see a lot of these kinds of designs being worn in electronic music and outdoor concerts, but they’re also quite popular as everyday wear.
The most cost-effective way to go about printing geometric prints would be to use just one colour, or keep things safe and opt for black against white or vice versa.
Water-based textile printing ink would be the best choice for this as this ink is able to produce sharper, more defined edges of a design, which is something you definitely want to see in geometric prints. They also produce a softer feel perfect for keeping these tees comfy.
4. Accent Prints
A cute little picture on the pocket, maybe a cool little pattern on both sleeves– these types of designs may be small, but they can totally change the look of a shirt.Pocket tees are particularly great bases for accent prints. By putting a small yet attractive design on the pocket, you direct a person’s eye towards that detail and make a shirt look anything but boring. You could choose to print a cute little animal, your own logo, a funny quip, or fill the entire pocket with an eye-catching pattern or design of your choice.
4. Colour Block
If detailed designs just seem too daunting to make at the moment, just get colour blocking! Colour blocking is an easy way to create interesting garments and the design flatters most body types. Shirts with colour block designs often serve a dual purpose: they present an eye-catching design and are also able to create illusions, like make a man’s chest look wider or a woman’s waist slimmer.One thing you have to be careful with when doing colour block designs is to make sure your blocks are strategically placed, and that they are in the right colour. You don’t want to put colour blocks where they are most unflattering to the wearer, and with such a large area of the shirt being in one colour, you want to make sure it’s a pleasing colour.To achieve broad coverage with rich colour that doesn’t stiffen up your shirt, use water based ink for screen printing your colour block designs.
Get yourself out of the t-shirt print design rut by getting started with these simple but reliable t-shirt design ideas. And always be sure to use the best water-based screen printing inks for your works: Permaset Aqua. Take a look at our extensive ink range today and get in touch with us to know more.
Colormaker Industries are the manufacturers of Permaset eco-friendly inks located on the Northern Beaches of Sydney, Australia. Colormaker is committed to supporting the environment and to the continual improvement of its environmental performance, recognising its obligations both locally and globally.
Week 1 – Day #5 – a few hold ups due to high winds and bad weather.
Week 2 – Day #8 done & dusted. There’s not a lot different to see, but if you look closely, you can see more wires & rail that has been installed this week.
Week 2 – Day #8. Solar Panels ready and waiting to be installed.
8. Week 3 – Day #13. We’re making good progress with 51 Solar Panels installed, and just another 305 to go!
10. Week 4. We lost 4 days to rain last week, but got the back section finished today. Ever closer to completion.
11. Week 5. The solar installation at Colormaker Industries has now been completed and we are so excited!
356 solar panels will generate all our electricity, and at times we’ll be exporting excess renewable energy back to the grid. At peak production, estimates indicate we’ll be generating enough energy to power 15-20 homes, and furthermore, the electricity Colormaker Industries produces will save the production of over 100 tonnes of greenhouse gas per year.
Take a look at the following photos for our completed installation on the roofs of our factory and office complex.
Check out the above video showing drone footage of the completed Colomaker Solar Panel project.
On Friday 27/9/19, we were honoured to welcome the Federal Member for Warringah, Ms Zali Steggall, OAM to officially open Colormaker Industries Solar Panel Installation by cutting the ribbon and switching on the solar panels.
Colormaker Industries is so very proud that now there’s a little bit of Australian sunshine ☀️☀️☀️going into every pot of PERMASET, PERMATONE & PERMAPRINT PREMIUM inks and PERMAPLASTIK scenic paint we manufacture here at our factory in Brookvale!
Visit the PERMASET Sustainability page to find out more about our other sustainability initiatives.
The 2019 school year is upon us– it’s time again to get your kids ready with all the school supplies they’ll need. While you can always buy them generic school supplies, this year why not start the school year right by printing some personalised school notebooks, backpacks, lunch bags, pencil cases and calendars for them?
Printing school items is not only a great way to get kids pumped up and excited for school, it’s also a fun and affordable back to school project you can do with your kids that lets them express their personality and creativity. All you’ll need is a few water-based fabric paints, printing stencils and stamps, and a whole lot of imagination and creativity!